Universities and Employers Increasingly Checking Social Profiles Of Applicants

Online reputation management is increasingly important for teenagers. As noted in a study reported on by television network WSPA in North Carolina, 80 percent of job recruiters will Google a job applicant before a hire is made. Teens who have immature or unprofessional posts on their social media channels may be hurting their chances of being considered for future jobs or college admissions. Online reputation management firms help individuals and brands take control of what others read about them online. Teens also have the option of going through their social media posts and deleting any that may reflect poorly on them in the future. Photos, videos, and text that displays behavior not desirable by an employers or university should be removed. It is important that teens consider the impression they are leaving on others when they post online, or allow themselves to be tagged in the posts of friends or family.