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How Consumers Now Govern Brands

According to a Forbes article, what do Rolex, Lego and Hallmark have in common? According to 2017 data from the Reputation Industry, they’re three of the five most reputable companies in America. Their placement is a combination of nostalgia, corporate...

How To Protect Your Reputation

According to OPI.net, social media is a great way to market your company, but it can also have a significant impact on your brand’s reputation. As Warren Buffet famously said: “It takes 20 years to build a reputation and five minutes to ruin it.” It can be alarming...