by Reputation Specialist | Mar 25, 2020 | Reputation Management
According to the business website Business 2 Community, online reputation management can be broken down into three main steps. These steps are building, maintaining, and recovering an online reputation. It is important that both brands and individuals be willing to...
by Reputation Specialist | Mar 18, 2020 | Reputation Management
In his book, Mechanics of Online Reputation Management: Repair and Control Your Name or Brand Reputation Online, author and digital marketing expert, Tyler Colllins, explains that the search results displayed on the first page of a search engine make up the majority...
by Reputation Specialist | Mar 9, 2020 | Reputation Management
Per a Marketing Land article: 1. Develop your company Twitter account Many businesses that approached me due to a reputation attack last year either had no Twitter accounts at all or they had ones that were so underdeveloped that they might as well not have had one....
by Reputation Specialist | Mar 6, 2020 | Reputation Management
According to a Forbes article, by 2020, customer experience is expected to become the most important way for brands to differentiate themselves in a crowded market, according to Walker’s “Customers 2020: A Progress Report.” Considering this trend and the fact that...
by Reputation Specialist | Mar 2, 2020 | Reputation Management
According to a Forbes article, what do Rolex, Lego and Hallmark have in common? According to 2017 data from the Reputation Industry, they’re three of the five most reputable companies in America. Their placement is a combination of nostalgia, corporate...
by Reputation Specialist | Feb 24, 2020 | Reputation Management
Many startups will focus on marketing and product development, but savvy entrepreneurs and small businesses often knowing just how important reputation is as well. Regardless of size, a company that understands this early on will experience less friction with their...