by Reputation Specialist | Sep 30, 2020 | Branding
Brand reputation is as significant to a brand’s success as the product or service it is selling. It can often take years to build a positive brand reputation but only seconds to destroy this hard work. Brand reputation management is so important that icon and...
by Reputation Specialist | Sep 28, 2020 | Online Reputation
According to an E-Commerce Times article, when it comes to business, you’re only as good as your reputation. Indeed, your reputation is your brand. It is the substance your logo represents; it is the glue in customer brand loyalty. In a word, reputation is...
by Reputation Specialist | Sep 25, 2020 | Reputation Management
According to a B2C article… In this era of enhanced interconnectivity, reputation management and PR go hand in hand. Defined as the management of relationships between an organisation and the constituencies on which it depends, there is no doubt that...
by Reputation Specialist | Sep 23, 2020 | Online Reputation
According to a Forbes article, as consumers, we’ve never had access to more information when it comes to deciding how and where to spend our money. Whether we’re looking for an accountant, roofing contractor or caterer, it’s the work of seconds to pull up consumer...
by Reputation Specialist | Sep 21, 2020 | Reputation Management
According to BusinessWest.com, “It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” Warren Buffett’s advice on protecting the most valuable commodity an individual or organization possesses is...
